Chapter 234 Final box office (14) (Happy New Year, everything goes well)
Chapter 234 Final box office (14) (Happy New Year, everything goes well)
Chapter 234 Final box office (14) (Happy New Year, everything goes well)
So, what Shen Xudong said about Zhang Weiping is not quite accurate...
This guy still made a lot of useful attempts.
In addition to combating piracy, there is also an increase in the share of accounts, because the previous share of film producers' accounts is too low - 35%...
Taking advantage of the strong rise of "Hero", Zhang Weiping personally negotiated with major theaters and won a 40% share ratio for the film.
"House of Flying Daggers" reached 41%, and "Curse of the Golden Armor" reached 43%.And in "Jinling Thirteen Hairpins", it has been increased to 45%.
Then, "Flying Armor of the Dragon Gate", which was released at the same time as "Jinling Thirteen Hairpins", insisted on a 43% split...
43% has been used to this day, and no producer dares to provoke a dispute over the division of accounts!
In addition, it is to combat piracy...
What is the key to a movie selling well?
Quality, celebrity, publicity, schedule, and curbing piracy are all indispensable.
In comparison, the star aura of "Lost Orphan" is much worse...
After all, Hong Kong and Taiwan stars are still touting these days, and most mainland actors describe it as 'soil' in one word!
The star lineup of "House of Flying Daggers" is absolutely awesome, Liu Dehua + Jin Chengwu + Zhang Ziyi...
The star salary alone is enough to make three "Lost Orphans"!
But... with so many big-name actors, it is obviously not satisfactory to just hand in an answer sheet like "House of Flying Daggers"...
Regarding "House of Flying Daggers", the evaluation of "Beijing Times" should be the most objective: "House of Flying Daggers" was severely criticized by the media and audience after it was released in China.This is the evil fruit that has been planted at the beginning of the filming of "House of Flying Daggers"-strike while the iron is hot.
Taking advantage of the popularity of "Hero"...
To some extent, a lesson of "House of Flying Daggers" to the film industry is: striking while the iron is hot may not be successful.
In fact, it is impossible for Zhang Yimou to greatly improve his film quality in a short period of time. In "House of Flying Daggers", he did not hesitate to use colors and four-season environments in order to maintain the sense of picture in "Hero". It is more deliberate and lacks common sense, which leads to the embarrassment of laughing at the emotional climax of the whole movie...
Pulling back, Feng Xiaogang went on to say: "The Lunar New Year file is different from the summer file. "Mobile" is not as eye-catching as "Spider-Man 2" and "Shrek 2"!"
"Then according to your estimate, how much will the total box office of "Lost Orphan" be?"
"About 5000 million..."
Shen Xudong really wants to say that your prediction is not accurate at all. In his opinion, the first week is 2200 million, and the word of mouth is not bad. The total box office should be ×3, at least 6500 million...
Director Feng was called out, and the propaganda department asked him to confirm the itinerary...
……
The film "Lost Orphan" is different from Feng Xiaogang's previous Beijing-style comedies. Director Feng's previous works are somewhat unacceptable-no one in the south cares...
"Lost Orphaned" is also well-known in the southern region this time, and the audience is also willing to pay for it...
Especially in Shenzhen, the weekend box office of 15 theaters reached 105 million.
The daily box office in Guangzhou has also reached about 80 yuan, which is the highest in the same period!
Media reports often describe "Lost Orphan" as a "responsible" movie...
Shen Xudong inadvertently said a movie with "warmth", which once again became the focus of media reports-"Lonely, a movie with a sense of responsibility and warmth"...
As the word-of-mouth generated by the topic continued to ferment, and the media also overwhelmingly assisted, "Lonely" was released for 9 days, and the national box office exceeded 5000 million!
The box office of "Mobile" was only 5000 million in just over a month, far behind.
To be honest, this result is a bit amazing...
After all, the cost of "Lost Orphan" is only 800 million, and the publicity investment is 500 million. Even if the publicity cost is increased by 500 million, it is only 1800 million...
I thought it would be good to have a box office of 2000 million!
……
August 8st, Chengdu, a cinema.
The largest auditorium was already overcrowded, the first two rows were completely occupied by reporters, and the audience could only squeeze in the back to take pictures.
On the stage, Feng Xiaogang, Zhang Guoli and Shen Xudong are holding a meeting.
Deng Chao was recommended to audition for "Happiness is Like a Flower"...
Oh, it was recommended by Shen Xudong.
Because "Happiness is Like a Flower" was written by Mr. Wang Wanping, co-produced by Beijing Television Center, and Cao Ping is one of the producers...
Cao Ping made a phone call to congratulate Shen Xudong on his first TV drama ratings, and his first movie had a good reputation and box office. By the way, he chatted about "Happiness is Like a Flower". Out of politeness, he asked Shen Xudong if he had any actor recommendations. Then, Shen Xudong recommended Deng Chao!
Then Deng Chao ran to audition.
Speaking of the scene, the meeting, there must be a reporter asking questions. A woman with short hair who looks like Satomi stood up and said, "Hello, Director Feng. First of all, congratulations on your movie box office success."
"Thank you!"
"Then can you predict the final box office of our film "Lonely"?"
Feng Xiaogang was stunned for a moment, and then said: "Uh. To be honest! At first, I expected the box office to reach 2000 million, which is not bad, so I am really surprised now, I didn't expect it to be so good."
"Looking at the news recently, there are always comments saying that "Lost Orphan" surpassed "House of Flying Daggers" at the box office... I would like to thank everyone in advance, but I am afraid this will not be possible, because our schedule is too short, and "Spider-Man 2" will be released today. The day after tomorrow, "Shrek 2" will also be released...
But our current box office is not shabby, more than 5000 million!I think the total box office should be upwards of 6500 million."
As soon as Feng Xiaogang finished speaking, a reporter immediately stood up and asked, "Then, do you think this kind of box office hit is a good thing or a bad thing? Is it too much to put a heavy topic in commercial packaging?"
"Of course it's a good thing!" Feng Xiaogang replied: "Just like our screenwriter Shen Xudong said, commercial expressions will make more people pay attention to it!"
After thinking about it, Feng Xiaogang added another sentence: "In addition, let me say one more thing, how to solve the problem is not the responsibility of the film. But raising this issue and bringing this issue to the public is already the first ray of hope for improvement. gone."
Uh, there were about three 10-minute interviews, and almost all the directors were speaking.
In the second half, someone asked about Zhang Guoli and Shen Xudong...
No way, "Lost Orphan" is a big hit, everyone will attribute this to Feng Xiaogang, not Shen Xudong...
At least, for the time being!
……
In fact, as Feng Xiaogang expected, "Spider-Man 2" was released, and Hollywood blockbusters captured the national theaters unstoppably.
No matter how good your relationship with the theater is, they can't prevent money from making money, and specialize in your films...
Fortunately, the publisher, Huayi, had a plan in advance, and immediately opened the second round of screenings in small and medium-sized cities...
Although the box office is small, but the map is huge, adding up, it is not bad...
Of course, after the release of "Shrek 2", the film schedule in small and medium-sized cities could not continue. "Lost Orphan" probably couldn't be licked after its release, and it was completely underdrawn.
The box office data is 6700 million...
Quite good data, temporarily ranking second in the year of domestic films, second only to "House of Flying Daggers" with 1.28 million.
(End of this chapter)
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